On Page Optimization
In this modern world, the internet has emerged as the highly competitive area,
according to the various stories hovering around and trying to convey like internet
helps providing chance of making easy money and so on. In the progressing competitive
world today it has become more essential to the significance of implementing and
executing grades of your well designed search engine optimization policies and
obtain the competitive benefits over your competitors on the internet.
Quite a few internet marketing companies unluckily do not exactly have any specialized
search engine optimization policies since they are almost uncertain about ascertaining
that actually how they require optimizing their webpage for placing their websites
on the top ranking status in the internet world. Keeping this in the mind let
us evaluate some of the precise factors that may widely enable you to appropriately
optimize your internet web page:
- First and most primarily check out your code - which is one of the most universal
reasons for the poor search engine grading is mostly because of its improper coding.
Hence it is quite advisable to run your web site through the html validator similar
like that of http://validator.w3.org.
Let us refer to a few precise optimization notes for the top three search engines.
- Live / MSN values on page optimization more than Google does permitting for the increased
keyword density i.e. the numbers or the strengths of such keywords that are reflected
on the web page of your internet web site
- Keyword stuffing dictates the repeatation of the identical keywords again
and again - irritating the web site visitors or users of your website to abandon
the site more quickly
- Keyword anchor text - all the internal site links are significant hence do
try to link expansively within your site with the help of your anchor text that
reveals to the similar theme or topics of the web page that you are establishing
your links to
- Meta Tags are also equally important and needs to be taken care of
- Keywords - simply try to place the keywords in the title of your web page,
mega tags twice in your descriptive tags and five times with distinctively bold
fonts duly high lighted in the body of your internet web page
- Keywords does matter in your URL, and also the folders as well as the page
Live / MSN may ban your site:
- If you utilize loading the pages with unrelated words or keywords stuffing
specifically in the places where the users would not generally see it similar
as the alt tag
- If concealed text or links are used by you on your internet web site
- If you use any techniques for enhancing the strengths of the links unnaturally
to your web page e.g. by using the link farms
Notes on Yahoo and Google: For getting listed on the Yahoo and Google search engine
optimizations, you are required to use all the available techniques that are listed
above in the Live / MSN section.
You should thoroughly check out what is precisely been working for your competitors
in terms of how, when and where before using your keywords. Google and Yahoo never
give away their secrets hence it is obviously better to check what is exactly working
for the others as well as what they do.
Nevertheless, we very well know that both Google and Yahoo leave the reasonably
high importance on the numbers and quality of the internet web sites linking to
your web site. It is believed that they also mark some importance on any keywords
used for the folders, page names and the URLs of your internet web site.
The other essential factor worth remembering is that both the Yahoo and Google
have been under influence of Inktomi mainly following how they list and grade websites
and algorithms that they use, at any point that is meant to reason that if you
optimize appropriately for Inktomi you should see some improvements in your Yahoo
and Google grading.
Remembering this given hereunder is the brief outline of on site optimization:
Title: you are to use up to ten words here with the help of as many variants
of the keywords as possible and yet developing the easily readable web title.
Meta Description: here you are to use within twenty words, respelling the keywords
used in the title. It usually does not prefer leaving space after the commas for
separating the keywords and perhaps that is really something about it which is
Body: Just proceed and repeat your title in the h3 tag.
Use bold letter options for the first sentence of your very first paragraph.
This will increase visual appeal for your web site visitors, as well as simultaneously
signifying the definite amount of importance to the search engine spiders.
For every picture that you have
displayed on your web page use one keyword in the alt tag. Maintain your page between
500 and 700 words only. Use the bold fonts for the final sentence of your page,
rephrasing the first sentence of your first paragraph.
Basically that is all that required. Go for some research in regards to what
is presently working for your competitor's and there after optimize your pages
using the points listed hereinabove and just notice your website's search engine
grade increase radically.